Left to right: UI President Jesse Buchanan, Restaurateur Dario L. Toffenetti, and Idaho Governor Charles A. Robins. Mr. Toffenetti helped put Idaho potatoes on the national restaurant scene by extensively yet poetically advertising Idaho-grown baked potatoes that were served in his restaurants in Chicago and New York.
PG 3-901f, c. 1950, University of Idaho Library Special Collections & Archives.